Fallacy 1: The purpose of business is to make money. Wrong. The purpose of business is to help people accomplish things. Being of service—bringing value—that's the business of business. Making money is the outcome, not the purpose. It allows the business to live; it’s not why it lives. "Organizations exist to serve. Period." -Tom Peters … Continue reading Three fallacies that steer business leaders off the narrow path.

On a recent stop at a coffee shop, I walked in and the barista was chatting with their teammates. So I stood patiently waiting to be helped. This made me pause. Were any of these employees considering, “There’s a person here who pays our paychecks” or “We should help this person because they are key … Continue reading What were they thinking? Apparently, nothing at all.

Why should I care? Why should I bother with making my work stand out? Why should I go above and beyond? I mean, it’s just a job. Reason 1: self-respect Reason 2: you sell yourself short by not pursuing it Reason 3: you can only love what you do by giving love to the work … Continue reading Why bother to deliver extraordinary?

Do you like Cracker Jack? Caramel-covered popcorn with peanuts. It’s a nice treat but it’s probably not the first thing you thought of when you saw the name. What most likely came to mind was the surprise. That little toy sitting somewhere in the box. I’ve seen kids dump out the contents into a bowl … Continue reading Diligence and vigilance. The keys to customer wow.